Our 20th anniversary introductions
To mark our milestone anniversary from last year, we unveiled exclusive collaborations and unique products that has elevated the Johnny Loco brand to new heights. We've added a distinctive flair to this special year: we’ve designed a 20th anniversary logo and chosen Emerald Green as the signature color for our communications.
Collab with Ace Hub
Because celebrating together is much more fun, we teamed up with Ace Hub for an extraordinary partnership, releasing a limited shoe collection.In addition to shoes, this collaboration included an exclusive eyewear collection that blended the best of both brands: design, functionality, and a touch of retro charm.The collaboration was accompanied by a launch campaign that premiered in spring.
Sports Collection
To see your target clearly Johnny Loco teamed up with Carl Zeiss vision to select the best-in-class sport shields there are; ultralight weight with crisp clear vision while offering 100% UV protection and impact resistance. High contrast lens for maximum performance in all conditions.
Available from July 2025 in a limited run, this exclusive collection is crafted for those who appreciate unique glasses.
from italy
A Timeless Collection of Vintage Fabrics
One of the highlights of this celebration was our high-end jacket collection, crafted in Italy. Each piece in this line was meticulously designed using vintage fabrics sourced from high-fashion brands. This makes every jacket unique, reflecting our commitment to sustainability, quality and authenticity. The launch released at the end of Summer '25, offering you the chance to own a unique Johnny Loco item.